fordlandia
first off: someone buy me this book.
In 1927, Ford, the richest man in the world, needed rubber to make tires, hoses and other parts for his cars. Rubber does not grow in Michigan, and European producers enjoyed a virtual monopoly on the rubber trade because of their Asian colonies. So, typically, the car magnate decided to grow his own.
The site chosen for Ford’s new rubber plantation was an area of some 2.5 million acres on the banks of the Tapajós River, a tributary of the Amazon about 600 miles from the Atlantic. It took Ford’s agents approximately 18 hours to reach the place by riverboat from the nearest town.
Ford’s vision was a replica Midwestern town, with modern plumbing, hospitals, schools, sidewalks, tennis courts and even a golf course. There would be no drink or other forms of immorality, but gardening for all and chaste dances every week.
That blueprint may have worked in Ford’s River Rouge plant in Dearborn, Mich. It most emphatically did not work in the jungle. Instead of a miniature but improved North American city, what Ford created was a broiling, pestilential hellhole of disease, vice and violence, closer to Dodge City than peaceable Dearborn.
more complete rendition here. [im not sure what this guy is talking about, but building dodge city in the middle of the amazon seems like a complete success to me.]
